Gentle Monster

Top choice in Seoul


Sunglasses at night is the Hongdae look and this hip place is where to pick up the edgiest of shades and frames as worn by K-Popsters and TV stars. Imaginative and fun art installations change roughly every 25 days on the ground floor.


Lonely Planet's must-see attractions

Nearby Seoul attractions

1. Seokjojeon

3.17 MILES

A good example of Deoksugung's potpourri of contrasting architectural styles, the grand neoclassical-style Seokjojeon was designed by British architect GR…