On Ne Sait Jamais, cafe exterior

On Ne Sait Jamais

Itaewon & Yongsan-gu


This alleyway cafe-bakery claims to be the originator of a bizarre trend that spread through Seoul circa 2017, namely, modelling your venue on a traditional tiled jjimjil-bang (bathhouse), only without the water. Here, nostalgic millennials sit facing each around a sunken quadrangle of blue tiles, balancing coffee and cake on tiny tables and taking endless selfies. Only in Seoul.


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