The Moroccans

Gueliz & Ville Nouvelle


This luxury cosmetics shop is a favourite with well-heeled Moroccans for its top-quality beauty products. It's the go-to spot for pure argan that's not mixed with cheaper oils, and it also sells prickly pear seed oil, Morocco's latest wonder product. Another favourite is its divine black soap scented with eucalyptus for recreating the hammam experience.

Downstairs, there's a chic collection of clothes, bags and textiles.


Lonely Planet's must-see attractions

Nearby Gueliz & Ville Nouvelle attractions

1. Jardin Majorelle

0.08 MILES

French fashion designer Yves Saint Laurent and his partner Pierre Bergé bought Jardin Majorelle in 1980 to preserve the vision of its original owner,…

2. Musée Yves Saint Laurent

0.19 MILES

This captivating museum, opened in 2017, showcases finely selected collections of haute couture clothing and accessories that span 40 years of creative…

3. Riad Kniza Musée & Galerie

0.55 MILES

This private museum has been a labour of love for owner Mohammed, who used to run the respected Al Badii antique shop in Gueliz. When his family closed…

4. David Bloch Gallery

0.69 MILES

One of Gueliz's most upmarket private galleries, David Bloch exhibits provocative international contemporary art in a striking black-and-white setting…

5. Gallery 127

0.77 MILES

Channelling New York gallery fashions, this one is up a dim, once-grand staircase in an industrial-chic chamber with the obligatory exposed brick-and…

6. Dar El Bacha

0.81 MILES

This palace was built for Pacha Thami El Glaoui, also known as the Lord of the Atlas, who ruled over Marrakesh from 1912 to 1956. It is one of the medina…

7. Galerie Noir sur Blanc

0.81 MILES

This petite 1st-floor gallery showcases Moroccan talent and works from other Arab countries. If you speak French, the well-informed staff can provide…

8. Comptoir des Mines

0.82 MILES

Once the home of a mining corporation, this 1932 building now houses Marrakech Art Fair founder Hicham Daoudi’s latest project: a contemporary gallery…